Update recruitment
At Update Recruitment, the goal is to find a concrete improvement in your current career or organizational situation. By actively listening to both candidates and clients, they discover what the next step forward means for you. With a deep focus on the Microsoft Navision and Business Central sectors, Update Recruitment simplifies the entire hiring process. Their approach prioritizes the well-being of professionals making them the go-to solution for permanent roles in this niche.
Client: Anthony van Zuijlen
Agency: Que Pasa Graphics
Design: Yasmine Bouma
Web design: Yasmine Bouma
// BRAND IDENTITY // SOCIAL MEDIA // WEB DESIGN // ART-DIRECTION // BRAND IDENTITY // SOCIAL MEDIA // WEB DESIGN // ART-DIRECTION //
ART-DIRECTION // WEB DESIGN // BRAND IDENTITY // SOCIAL MEDIA // ART-DIRECTION // WEB DESIGN // BRAND IDENTITY // SOCIAL MEDIA //
Project
The assignment was focused on creating a distinct "tech" vibe. To convey this I used green tones that emphasize a growth-driven approach. Emerald Green represents growth and prosperity, while Mint Green reflects creativity and freshness— an ideal combination for the primary colors. Paired with modern typefaces and crisp, professional photography, these elements establish a strong, tech-forward aesthetic for the IT market.
A playful upward arrow icon was chosen for the logo, symbolizing progress and continuous career growth, perfectly representing the dynamic nature of recruitment. The wordmark features a modern typeface with high apertures, giving it a distinctive and approachable personality— just like the personalized career development offered at Update Recruitment.
